We stand with the community against racial injustice, violence, and hate. We support peaceful demonstrations but condemn hostility and crime.

The independent, family-owned, and operated supermarkets we serve, are part of the fabric of the communities where they operate. During this global pandemic, these supermarkets and their essential workers are on the front lines, servicing the vital food supply needs of the community.

Diversity and inclusion matter to us inside and outside of our headquarters.  We will continue to invest in and support the diverse small businesses that operate under our trade names, Associated, Associated Fresh, Compare Foods, Met Food, Met Fresh, Pioneer, and other independent names.

ASG’s mission is to provide independent supermarket owners with retail solutions and services to succeed without compromising the freedom to run their stores, as many of them are immigrants or first-generation families pursuing their American Dream.  We continue to build community economic growth by investing in multicultural and economically diverse retail opportunities. The ASG team and its leadership mirror the multicultural world where we do business. We believe diversity drives opportunity and we are committed to stand united for justice with the communities we serve.

May 5, 2020

I am pleased to announce the promotion of Michelle Mendoza to Vice President of Marketing & Customer Experience and Francisco Nieves to Vice President of Sales.

Michelle joined the company in June of 2016, with over 10 years of marketing experience.

This promotion recognizes Michelle’s many contributions to ASG, especially her role in rising the profile of our core banners Associated, Compare, Met Foods and Pioneer, the development of our house brand Avenue A, the implementation of our marketing initiatives and the improvements of our Customer Experience department.

She will continue to report to me as she leads the company’s marketing, communications and customer experience initiatives to position ASG and its brands as an integral part of our success.

With over 23 years of experience, Francisco joined ASG in 2017, as our Senior Director of Sales where he focused on securing new store opportunities and growing our existing stores sales.

This promotion recognizes Francisco’s leading role in growing the company’s sales and his efforts coaching his team to elevate their level of performance and service to our customers.

He will continue to report to me as we strive to increase sales while improving ASG’s value proposition to our customers. Francisco plays a significant role in the future growth of the company.

Please join me in congratulating Michelle and Francisco on his well-deserved promotion.

Cheers!

Zulema T. Wiscovitch

Executive Vice President

& Chief Administrative Officer

For independent supermarkets in the hard-hit New York area — which are frequently smaller neighborhood stores with narrow aisles in close quarters — COVID-19 has created a number of challenges, including lack of employees and an uncertain supply of goods due to the pandemic. The daily restocking of shelves due to the unprecedented demand from customers, as well as the constant sanitizing of stores, has taken a toll on these supermarkets and their employees.

Read more: https://www.supermarketnews.com/retail-financial/associated-supermarkets-meet-worker-shopper-needs-hard-hit-new-york

FOR IMMEDIATE RELEASE
CONTACT:
Michelle Mendoza
516-256-3100
michelle.mendoza@asghq.com

Family Owned Independent Supermarkets Strive to Service Their Customers Despite Challenges
Plea for public cooperation to keep supermarkets safe amid COVID-19

Port Washington, NY, April 15, 2020– Independent supermarkets are open and servicing their customer’s grocery needs despite facing many challenges, including lack of employees and an uncertain supply of goods due to the pandemic. Supermarket owners along with their employees are on the front lines, opening their doors every day to keep food and other necessities accessible to their customers, while complying with newly established regulations, such as social distancing and overcrowding.

Due to the tremendous demand for food, paper and cleaning items created by the circumstances surrounding COVID-19, including an increased at-home consumption, supermarkets are facing supply challenges as wholesalers and manufacturers can’t keep up with the demand. Additionally, the virus has also affected manufacturing plants
and wholesalers.

The lack of employees and difficulties finding employees willing to work at supermarkets, is another challenge that these family owned businesses have encountered. The daily restocking of shelves due to the unprecedented demand from customers have taken a toll on these supermarkets and their employees.

Nonetheless, most of these independent supermarkets are taking steps and protocols to implement the CDC’s and the State’s recommendations to ensure the public and their employees stay safe, including social distancing, crowd control, providing masks and gloves to their employees, installing plexiglass at register areas, and professionally
sanitizing the premises with frequency.

Supermarket owners are asking the public’s cooperation to shop safely. “Most customers are taking precautions by covering their faces, shopping with one or two people at most, and maintaining a safe social distance between other customers when inside the stores. But we still need public cooperation and mindfulness that our supermarkets are smaller, and we need to protect our employees in order to continue to operate during this crisis. We are asking that people cover their mouth and nose when shopping, have patience to come into the store and to discard of their gloves and masks in the proper receptacles. Our employees should not have to increase their exposure because of customer’s littering their used personal protective equipment,” said Bill Fani, owner of Met Foods and The Village Barn supermarkets in Staten Island and Queens.

“Many of the stores we serve are stepping up their hygiene and sanitation efforts to hospital grade sterilizations,” said Joe Garcia, President and CEO of Associated Supermarket Group, “and the investment is a significant one for these small businesses. Public collaboration is needed with proper hygiene and discipline so that we can continue to support the stores with retail services and solutions to operate safely while fighting the silent enemy, COVID19.” ASG has arranged for supermarkets in the network to have access to PPE for their employees, in addition to sneeze guards for registers and proper social distancing signage. It’s main supplier C&S Wholesale Grocers has adapted a no-contact delivery system.

“We are providing the supermarkets in our group important information to navigate this very challenging time; from legislation changes to templates with protocols to be posted in the stores for the public’s benefit”, said Zulema Wiscovitch, Executive Vice President & CAO of ASG. “We are also leveraging our media and advertising vehicles to drive public awareness with the campaign Shop Safely, Stay Healthy, which promotes safe grocery
shopping and best practices to stay healthy and halt the spread of the virus”, she added.

Associated Supermarket Group, LLC (ASG) serves independently owned supermarkets in the New York Tri-State Area and other cities along the U.S. Eastern Seaboard. ASG provides store financing, leverages its relationships with suppliers and vendors, as well as its collective buying power to provide efficient procurement, distribution, marketing, merchandising, advertising, promotion and other retail solutions. ASG’s supermarket banners include Associated, Compare, Met Foods, Met Fresh, Metropolitan City Market, Pioneer and other independently named stores.

Thank you for joining us on Saturday for the ASG 2019 Holiday Dinner. Indeed, a memorable and fun night.

In case you missed the epic night, Albano & Americo Seabra along with their respective families received the Retailer of the Year award and Kimberly-Clark received the Recognition of Partnership award.

For event pictures, click here.

For photo booth pictures, click here.